In today’s business world, packaging is very important in terms of sales. The main thing is product safety during delivery. It is important to ensure that the product is received in good condition, intact and undamaged. Apart from its main function regarding safety, good packaging also provides a good experience for customers. Good packaging covers everything, both in terms of security and visual appearance such as design, color and others that make it more attractive. Therefore, sellers must ensure that the packaging they choose is attractive and at the same time must also protect their products. Whatever the contents of a shipping package, basically, packaging plays four basic roles.
- Protection
- Information and aesthetics of packaging materials
- Increases shelf life
- Brand presentation and promotion
Here are some of the most important types of packaging:
- Plastic wrap
Plastic wrap provides protection for the packaging from friction and damage. By using plastic wrap, the packaging becomes stronger and denser so it is safe during delivery. Apart from that, plastic wrap can be used to package several products at once. There is also plastic wrap specifically for food, namely food grade, where the food is more hygienic and is covered properly and cleanly.
- Duct tape/insulation
Duct tape / insulation is a tool that is used for almost all packing purposes. There are also many variants of duct tape / insulation which are not only used for packaging and daily use, but also for industrial use, whether for electricity, buildings and so on.
- Bubble wrap
As the name suggests, bubble wrap with a bubble material model provides protection to the product so that it is impact resistant during the shipping process. Usually the colors most often used are black and transparent. Bubble wrap can be cut according to packaging needs.
- Poly Mailers
Poly Mailers are made from flexible plastic film fabric which makes it possible to package various products such as cosmetics, clothing, and so on. This is a type of packaging that is very practical because it already has adhesive, so it doesn’t require any other additions. Poly mailers can be customized according to needs starting from color, design and size but are still cost effective.
Currently, there are various types of packaging and all the equipment to meet all business needs. You need to evaluate the requirements of your company, the products you deal with, and then make a decision to choose the best type of packaging to suit your needs.
